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Donn King's avatar

To go along with your advice to "Make an annual goal to collect ___ number of rejections," may I recommend a book entitled "Go for No! Yes is the Destination, No is How You Get There," by Richard Fenton and Andrea Waltz? It is a business parable written for professional salespeople, and that is one of the hats an author must wear. It is well-written, quite accessible, and really supports y our idea, although they break it down by week rather than by year. https://amzn.to/3EiKUT7

Richard Donnelly's avatar

Good advice. I'm late to this party but would add not to take on impossible markets. For instance, The New Yorker

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